- Google has implemented AI-driven functionalities to enhance the organization and customization capabilities of the Chrome browser.(30/01/2024)
Google’s Chrome browser is incorporating advanced artificial intelligence (AI) features to elevate the user experience uniquely. Rather than introducing a Bard sidebar, Google is implementing features that leverage its models. Currently available in an “experimental mode” that users can activate in browser settings, these features mark the initial phase of Google’s AI-driven evolution of the browser, as reported by The Verge.
Chrome’s Tab Organiser:
One of the newly introduced features enables users to right-click on a tab and select “organize similar tabs,” creating a tab group with related content. Particularly beneficial for tasks such as shopping, in-depth research, or simultaneous opening of multiple news reading tabs, this tool, although requiring some initial setup, is an underappreciated resource for maintaining an organized browsing experience.
AI for Chrome Theme Store:
The AI upgrade in Chrome’s theme store empowers users to choose an image, style, and color, with Chrome automatically generating a browser theme based on these preferences. This upgrade utilizes the same text-to-image model found in Android’s generative wallpapers.
‘Help me write’ Feature:
Google is poised to introduce its “Help Me Write” feature to all websites next month, allowing users to right-click on any text box and select the feature. The AI will generate a first draft for users, suggesting potential applications in writing reviews, composing emails, or responding to party invitations.
This comprehensive integration of web-wide AI positions Chrome as a formidable platform for Google to incorporate its Gemini model, Bard assistant, and other AI tools, promising a compelling future for the browser.
According to Google’s blog, the company aims to enhance its search engine’s AI capabilities, not only assisting users in finding content but also facilitating interaction with and creation of more content. This vision is reflected in features like Chrome’s article summarization, with expectations for further advancements in the future.
While Google’s entry into AI integration may come later than some competitors, such as Microsoft, and smaller players like Arc and Opera, the introduction of these features reinforces its commitment to staying at the forefront of AI-driven technological advancements.
